Blogs + Articles

Short-form vs. long-form content – what’s the difference?? Well, if you’ve ever thought it’d be a great idea to pair your Insta post with a looong, drawn-out novel of a caption, this blog is for you. In this article, we’re breaking down how long your content should be for each platform. Let’s get started. 

Creating successful branded content is about more than just shooting pretty pictures. In today’s blog we’re getting into what really makes content effective. 

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What goes into a campaign strategy? How is the content being distributed? Do you have a system in place for continual growth? We’re talking about it all. Let’s get started. 

June of 2020, at their annual Developers Conference, Apple announced their new privacy management policies scheduled to roll out alongside the iOS 14 update. Since then, the updates have been continually pushed back but are expected to be released over the next few months. 

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There’s been a lot of noise coming from big tech companies about Apple’s new privacy roll-outs but let’s talk about what these changes mean for YOU. 

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In this article, we’ll dive into what exactly these changes are, how they’ll affect the general public and businesses, and how you can prepare.

The Head of Instagram, Adam Mosseri, recently announced that Instagram is “no longer just a square photo-sharing app.” What exactly does he mean and how will these upcoming changes affect you? Let’s dive in. 

One of the most essential factors when developing a paid ad campaign is crafting solid and strategic targeted audiences. The right content in front of the wrong people isn’t going to do you any good. 

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In this article, we’ll walk through the process of creating the perfect targeted audience for your campaign and why each step is so important. Let’s get started. 

We’re not going to tell you that video animation is easy, cuz it’s not. But there’s a reason animated video has become such a popular marketing resource in recent years. In fact, there are a ton of reasons. 

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So keep reading if you wanna know what makes animated video so powerful, including some insights directly from master Video Editor Chris Jon Conti, based on his own experiences. 

The ability to fully automate your sales funnel, promote your business non-stop, day in day out, and enhance your brand experience. Brand videos can do it all. 

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Wondering what you need to get started? We compiled the top 8 essential video types that your brand needs and broke down exactly how they can benefit you. 

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You might be surprised how many of these you don’t already have. Let’s get started.

When it comes to strategizing branded video content for your business, we know it can be tough to determine exactly what you need. 

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Are you looking to expand your audience? Establish credibility? Streamline your internal operations? Each type of video serves a unique purpose. 

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So in this article, we’re giving you an ideal starting point to ensure that the content you create is exactly what your business needs. But don’t worry, we’re not just simply listing off random video types. We’re going deeper and breaking down each one based on what it can do for you specifically. Let’s get started.